About the Company
BaseCase is the complete customer engagement platform for the life sciences industry. Our suite of SaaS products enables pharmaceutical and medtech companies to engage more effectively with payers, healthcare providers, and healthcare professionals using personalized, interactive mobile content.
BaseCase uniquely combines ‘no code’ content creation and sales enablement on a single platform, revolutionising how global organizations create and use mobile content.
BaseCase enables life science companies to leverage mobile content across markets and create global synergies. Centrally developed content can be shared with affiliates and then adapted to fit all markets, quickly and efficiently. Affiliates can even do their own adaptations and updates in-house — something that was not possible before.
By removing agency dependence, our customers can take on some –or all– of the content creation and update process in-house. This allows them to leverage their internal skills and resources as well as safeguard timelines and control quality. Ultimately, BaseCase provides its customers greater flexibility, shorter timelines, and lower cost.
After being founded in 2007 by Gijs Hubben and Diarmuid Glynn, BaseCase is now used by 70% of the top 10 Pharma and MedTech companies, in over 60 countries worldwide.